The denomination explains the initiative this way:
The United Church of Christ has a vision of a just world for all. In this world all are welcomed, everyone is loved and justice is inherent. The 3 Great Loves is the denomination’s opportunity to express how our Love of Neighbor, Love of Children, and Love of Creation work together to address the inequities in our current world.
Over the course of the next two years, through the lens of the 3 Great Loves, the United Church of Christ tells the story of how we are impacting and transforming the world, united in common purpose and mission.
During these upcoming two years, there will be moments of special invitation to participate in this denomination-wide undertaking. One by one we will focus on each of the 3 Great Loves in service to our communities.
Our expression of love, is and will be our living testimony.